ASHLEY  TSENG


WORK


1 Addiction Tokyo

Creative Strategy, Website Design

2 Tommy Bahama Miramonte Resort & Spa

Branding, Website Design, Print Design

3 GM Energy

Design Systems, Website Design

4 Oscuro Conference

Branding, Print Design, Motion Design

5 Portal Publication

Publication Design

6 Hostile Architecture

Exhibition Design


ARCHIVE
INFO

Archive



TYPE, MOTION, AND MORE!         TYPE, MOTION, AND MORE!         TYPE, MOTION, AND MORE!         TYPE, MOTION, AND MORE!         TYPE, MOTION, AND MORE!                           
Type specimen
Glyphs set
Hand-drawn letters on vellum paper
Original Nick & Sons Moving Company sign

Mercado

Typeface Design

DescriptionMercado is a bold and calligraphic font inspired by the hand-painted sign of the Nick & Sons Moving Company in New Jersey. Named after the Spanish word for ‘market,’ Mercado hopes to embody the energy of a bustling marketplace. 
TeamMckayla Buckley, Andrea Gonzalez, Lavi Tang, Ashley Tseng
Designed at the University of Washington
AdvisorKaren Cheng





Park Bound

App Design

DescriptionPark Bound is an that app helps aspiring adventurers who want to explore the national parks by providing an immersive platform that uses video footage to highlight different parks and activities, and helping make the trip planning process easy and enjoyable. 
TeamMckayla Buckley, Andrea Gonzalez, Ashley Tseng
Designed at the University of Washington
AdvisorsAndy Allen, Alex Chang





Countdown Claymation

Motion Design

DescriptionA short claymotion featuring a penguin figure skating, his tracks on the ice creating a countdown from 5.
TeamAshley Tseng
*Designed at the University of Washington
AdvisorMatthew Clark